Packaging Technology: Page 371

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Generationth Brand Design becomes Gen-nth Brand Design

Generationth Brand Design announced the agency will now be known as Gen-nth Brand Design.

December 21, 2010

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Happy holidays? Not necessarily in the pharmaceutical sector

Pharmaceutical manufacturers looking to cut costs need to keep focus on manufacturing/packaging to prevent product quality problems.

December 21, 2010

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Gatorade package innovation focuses on need states

Tapped out on its ‘wall of flavors,’ the company finds growth opportunities in a branding platform that addresses what athletes need to prepare for competition.

December 15, 2010

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Compliance packaging that works in real life

Beta test reveals insights about a new compliance-prompting package.

December 14, 2010

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YOU influence personalized medicine

As we’ve been reporting here and in our sister publication Healthcare Packaging, innovation in prescription and OTCs is key to bracing the pharma industry’s profits.

December 14, 2010

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Charities benefit from Multivac's strong 2010 sales

Multivac, Inc. posted a banner year in sales of its packaging machinery and automation systems this year, and as a result donated more than $30,000 to nearly 40 separate charities.

December 13, 2010

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ARC forecasts anti-counterfeiting/brand protection market to grow 15% annually

Internet fuels growth in counterfeits globally, stimulating demand for anti-counterfeiting and brand protection software and services.

December 9, 2010

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Kenya employs cutting-edge mobile phone anti-counterfeiting technology

With growing bandwidth availability and the increasing popularity of mobile phones among consumers, the Kenyan government endorses the mPedigree platform to battle pharmaceutical counterfeiting.

December 7, 2010

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Kenneth Shorr, Chairman of Shorr Packaging Corporation, passes away

After a brief illness, Kenneth Shorr, Chairman of Shorr Packaging Corporation passed away on Thursday, December 2, 2010 at his home surrounded by his family.  He was 79.

December 6, 2010

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Convenience, value to return in beverage packaging

Cost-effectiveness has been kind in recent years, but with the economy beginning to turn around, study finds convenience will return as a key purchase influencer.

December 6, 2010

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PepsiCo's Russian acquisition expands global functional food business

PepsiCo purchases 66% of Wimm-Bill-Dann, looking to provide products to meet growing health and wellness trends.

December 3, 2010

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Hershey's suit with Mars underscores color's importance

Color is still No. 1 on consumers’ visual hierarchy of packaging, and the litigation over orange’s use on Dove packs will be a good test case to watch.

December 1, 2010