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Videos

The latest videos from ProFood World
OFF THE SHELF VIDEO: Pharmaceutical slider pack
Sanofi Aventis in France uses this Slider pack for its DolipraneLib pain reliever.Produced by Burgopak, the patient-compliant pack provides consumer convenience and has earned multiple awards.
July 11, 2012
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Beverage Roundtable: When (not) to use color
Some products look great with a 'circus of color.' Others, not so much. Learn the ins & outs from Guest Critics Marcus Hewitt, Rob Wallace and Vyto Bendoraitis...
July 9, 2012
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LIVE FROM ACHEMA 2012: Blow/fill/seal packaging system
Weiler Engineering Inc.’s ASEP-TECH® Model 640 blow/fill/seal packaging system is demonstrated at Achema 2012 by Chuck Reed, the company’s director of sales and marketing. The high-output machine employs Siemens controls and a touchscreen. This video shows 250-mL containers made in a 14-cavity mold.
July 6, 2012
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Private Label Smackdown: Stage 5 of Product Intimacy
Melinda Wooten of KW Strategems discusses the stages of intimacy as they relate to product recognition. Stage 5, tonight's the night.
June 14, 2012
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OFF THE SHELF: Beer variety pack brews multiple advantages
For its Widmer Brothers beers, the Craft Brew Alliance uses a new variety-pack box that reveals up to four different 22-oz glass bottle brands inside, providing marketing differentiation and materials savings.
June 13, 2012
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Private Label Smackdown: Stage 4 of Product Intimacy
Melinda Wooten of KW Strategems discusses the stages of intimacy as they relate to product recognition. Stage 4, speed dating.
June 7, 2012
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Why STEM Education May Not Serve Engineers
The scientific method of inquiry differs from the engineering approach to problem solving. Why is the approach used by the Wright brothers better? Michigan State University Professor Clark Radcliff explains in this the Automation Conference (TAC) 2012 One on One interview.
June 5, 2012
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Trays tout sustainability
From Excelline Foods comes one MAP thermoform and one vacuum packaged thermoform, while Heinz is replacing CPET trays with a tray that includes Calcium Carbonate.
June 5, 2012
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Private Label Smackdown: Stage 3 of Product Intimacy
Melinda Wooten of KW Strategems discusses the stages of intimacy as they relate to product recognition. Stage 3, pick up lines.
May 31, 2012
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Clever meal kits capitalize on Kraft’s strengths
Two new meal kits from Kraft Foods—Fresh Take and Sizzling Salads, based on the company’s cheese and salad dressing favorites, respectively—use clever, convenient package formats to make it simple for time-strapped consumers to create homemade meals quickly and easily. QR codes provide access to additional recipe ideas.
May 30, 2012
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Beverage Roundtable: It's good for you!
Watch three designer Guest Critics review three packages that promote healthy product attributes. Then scroll down for designer and product details and the comment thread.
May 24, 2012
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Keynote Q&A: Better Food Safety and Its Costs
At the first day of the Automation Conference, David Acheson, managing director, Leavitt Partners, receives a question about how much cost may be passed along to consumers due to the recent Food Safety Modernization Act (FSMA) requirements for food manufacturers. (Approximate Time - 2:34).
May 23, 2012
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Private Label Smackdown: Stage 2 of Product Intimacy
Melina Wooten of KW Strategems discusses the stages of intimacy as they relate to product recognition. Stage 2, the glance connects.
May 23, 2012
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Private Label Smackdown: Stage 1 of Product Intimacy
Melina Wooten of KW Strategems discusses the stages of intimacy as they relate to product recognition. Stage 1, across a crowded room.
May 16, 2012
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Live from Interphex: Lab, pilot, and small production equipment
Jim Slamon walks through the Cozzoli line of lab, pilot, and small production equipment, including the ampule hand sealer, liquid filler, and powder filler.
May 8, 2012
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Beverage Roundtable: EXTRA | Rob Wallace on how to disrupt with beer
After shooting the "Craft beermania!" episode of Beverage Roundtable, Guest Critic Rob Wallace spent some extra, quality time at the offices of Packaging World. This video includes some additional insights on package design in the craft beer category. See the links below for a more detailed critique of Viru beer and one of Rob's own designs.
May 7, 2012
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Beverage Roundtable: Craft beermania!
What's the best package design to use in a craft beer category overflowing with creativity? Pull up a virtual bar stool, watch and learn — then throw-down a tip in the comments thread.
April 26, 2012
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See our 3111-NV Air-Blow label applicator in action
See our 3111-NV Air-Blow easily apply labels to jugs in a custom three-panel wrap configuration.
April 26, 2012
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