Beverage

Revitalized graphics support Tang's new mission

Kraft Foods jettisons outdated package graphics for its Tang orange drink, replacing them with a luscious, energetic design that supports its new ‘Win Morning’ positioning.

September 4, 2014

Beverage: Page 78

Beverage

Single-serve PET stemware for wines

Induction sealing and the addition of an oxygen scavenger help ensure success of this innovative container approach in retail and foodservice venues.

September 4, 2014

Beverage

Craft beers get colorful update for 25th anniversary

Gordon Biersch Brewing Company redesigns the package graphics for its German-style craft beers, with colorful hues and a custom cap with a debossed, textured logo.

September 3, 2014

Beverage

Fresh-picked bottle design for Welch's new juice

With label graphics that appeal to the farm-to-fork product lover and a sophisticated bottle shape that provides a premium appearance, easy pouring, and operational efficiencies, packaging for Welch’s new Farmer’s Pick 100% Juices is delivering multiple benefits to both the consumer and the packager.

September 3, 2014

Beverage

Shrink-sleeve energizes health shot

Providing tamper-evidence and high graphic impact, a gravure-printed polyvinyl chloride shrink sleeve for Aliso Viejo, CA-based Zazen LLC’s line of herbal pain-relief drinks provides the pizzazz needed to compete in a crowded category.

September 3, 2014

Beverage

Aluminum bottles unveiled at CW4K

At Canned Water 4 Kids, joining the 12-oz aluminum can is a sleek 16-oz reclosable aluminum bottle.

August 28, 2014

Beverage

Coca-Cola masters ROPP cap on aluminum bottle

Groundbreaking work with roll-on pilfer-proof technology has helped Coke move from an impact-extruded aluminum bottle to a much lighter drawn and ironed bottle.

August 27, 2014

Beverage

Hard cider stands out in relaunch

Glass packaging is helping Oliver Winery differentiate its BeanBlossom Hard Cider in an increasingly competitive category.

August 21, 2014

Beverage

skinnygrape expands to 330-mL barrier PET

Andrew Peller Ltd., a leading producer and marketer of quality wines in Canada, has introduced skinnygrape spritzers, a popular low-calorie spritzer in a sleek-looking premium 330-mL barrier PET bottle.

August 19, 2014

Beverage

Diageo's Tanqueray Old Tom gets new life

A limited edition of Diageo’s Tanqueray Old Tom gin features label graphics that retain some classic elements of the former design while refreshing others.

August 15, 2014

Beverage

Cider maker achieves 18% reduction in packaging weight

A redesigned glass bottle from U.K. company Thatchers Cider includes design touches that increase shelf appeal and offers an 18% reduction in packaging weight.

August 12, 2014

Beverage

Diageo invests $120M in three new bottling lines

Diageo expands its Plainfield, IL, bottling facility with three new high-speed lines, including a 300-bpm glass bottle line and a 260-bpm filling line for PET flasks.

August 4, 2014

Beverage

Hands-on wine packaging

Label redesign helps Minnesota winery gain better brand recognition.

August 4, 2014