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E-Tailer Reduces Packaging with Fit-to-Size Auto-Boxer

Outdoor lifestyle brand IFG enhances order packing efficiency with two new automatic box-making machines that reduce corrugated by 39,000 cu ft/year and increase packing speeds 15-fold.

CVP Impack
The CVP Impack, formerly the CVP-500, can create custom-fit boxes for single or multiple-item orders at a rate of one box per every seven seconds.

U.K. online retailer Internet Fusion Group (IFG) has a particular stake in keeping the environment clean and green—its portfolio of niche brands comprises gear and lifestyle products for surf, skate, ski, and equestrian sports, as well as premium street and outdoor fashion.

“Internet Fusion’s customers want to experience natural areas free from plastic pollution and enjoy functional weather systems that are not disrupted by climate change, all while wearing the best gear for their adventures manufactured in a process that is not detrimental to the very environment they enjoy using it in,” says IFG Operations and Projects Director Dudley Rogers. “The team at Internet Fusion wants to work for a company that they’re proud of and therefore, sustainability, rightly so, is at the very core of the company.”

In 2015, IFG brand Surfdome began the company’s journey toward sustainable packaging by reducing its use of plastic packaging. By 2017, IFG’s own-brand packaging was 91% plastic free. “And, we’ve continued reducing plastic ever since,” says Adam Hall, IFG’s Head of Sustainability. “We’re also working with more than 750 brands that supply us in assisting them to remove all unnecessary packaging from their products.”

Read these related stories on e-commerce from Packaging World magazine:

“Survey: E-commerce Packaging Materials, Pain Points, and Methods”

“Johnson & Johnson’s Nimble Approach to E-Commerce”

“Food Industry and E-Commerce: 5 Year Outlook”

“Digital Print Drives E-Com Subscription Service”

To further help in its goal to fight plastic pollution and climate change, in 2018 IFG turned to automation in the form of a fit-to-size automatic box-making machine, the CVP Impack (previously the CVP-500) from Packaging by Quadient, formerly Neopost. Adds Hall, “We now have two in our operation, helping us further eliminate plastic packaging and reduce each parcel’s carbon footprint.”

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