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Nestlé Purina and Cargill working with The Nature Conservancy

The new project strives to improve water sustainability in the beef supply chain.

Arable Mark smart weather and crop sensor
Arable Mark smart weather and crop sensor

The Nature Conservancy, along with Nestlé Purina and Cargill, is launching a new project in Nebraska focused on improving water sustainability in the beef supply chain by reducing the environmental impact of the irrigated row crops that are, in large part, used to feed cattle.

 

The project will be providing farmers with cost-effective irrigation technology, such as smart weather sensors in crop fields and Internet of Things technology on sprinklers connected to a smart phone app, to conserve up to 2.4 billion gallons of irrigation water over three years. The project will, hopefully, also provide a scalable irrigation solution for farmers nationwide.

List: Digitalization Companies From PACK EXPO
Looking for CPG-focused digital transformation solutions? Download our editor-curated list from PACK EXPO featuring top companies offering warehouse management, ERP, digital twin, and MES software with supply chain visibility and analytics capabilities—all tailored specifically for CPG operations.
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List: Digitalization Companies From PACK EXPO
Liquid Foods Innovations Report
Welcome to the inaugural Packaging World/ProFood World Innovations Report on liquid food packaging, drawn from nearly 300 PACK EXPO International booth visits (Chicago, Nov. 3–6, 2024). Our editors highlight the most groundbreaking equipment and materials—supported by video demos—that promise to transform how liquid foods are processed, packaged, and delivered.
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Liquid Foods Innovations Report