Beverage

Beverage Roundtable: Hold your liquor!

Will the Skinny Girl fade away? Is Absolut a victim of its own success? And what about the cap on that high-touch bottle of Oronoco Rum? They're all great, but if you designed them, would you change anything? Watch, then join the conversation in the comments thread below.

April 9, 2012

Beverage: Page 98

Beverage

Retro steel can for beer

American craft beer brewer Churchkey Can Co. is bringing back a package long associated with Americana with the launch of Churchkey’s handcrafted Pilsner-style beer in a three-piece, flat top steel can.

March 27, 2012

Beverage

Labeling needs met at contract beverage manufacturer

Since expanding operations to offer contract packaging services in 2001, Carolina Beverage Group has grown rapidly and established itself as an innovative U.S. contract beverage manufacturer.

March 26, 2012

Beverage

Playful label designs for artisan cider 'upset the apple cart'

U.K. cider maker Orchard Pig works with design firm to capture the playfulness of its namesake in new labels that bring its product to the mainstream.

March 18, 2012

Bakery & Snack

Video highlights material cost savings when using Spot-Pak® system rather than corrugated shippers

Short two-minute video from Delkor Systems highlights significant savings that can be realized by replacing costly corrugated cases with the innovative Flat Pad Spot-Pak System.

March 12, 2012

Beverage

Organic energy beverages relaunch in cold-activated cans

Reformulated energy drinks move from glass to aluminum to meet consumer demand for larger, more portable package. Cold-activated ink indicates optimal drinking temp.

March 9, 2012

Beverage

Champagne labels get regal redesign

Labels with strong tactile feel combine with distinctive color schemes for luxurious presentation of French champagne brand Canard-Duchêne that helps drive differentiation at the shelf.

March 1, 2012

Beverage

Black label suits Miller Genuine Draft’s global trade dress

New U.S. package design creates global consistency for Miller Genuine Draft across 60 countries and on all packaging.

March 1, 2012

Beverage

Wine labels extraordinaire

For Ferrari Spumanti, Italy’s leading producers of sparkling wines, labelling is a means of conveying the quality, heritage, and style of a product that has been in production for more than a century.

February 14, 2012

Beverage

Diet Coke wears its heart on its can

Can graphics call attention to women’s heart health educational programs.

February 10, 2012

Beverage

Brand differentiation more critical than ever

Evidence continues to mount that it is “delight” that defines the consumer relationship with brands in the beverage category.

February 6, 2012

Beverage

Rebranded beer

Loddon Brewery of Oxfordshire, England, has unveiled a new look for its range of bottled beers.

February 2, 2012

Beverage

New thinking for moonshine jug

White lightning strikes again with the introduction of the Original Moonshine clear corn whiskey marketed in a bootlegger-style jug.

February 2, 2012