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Sleeve answers club-store requirement

Club stores often tell packagers to meet the “five-by-five” rule. That is, make the package communicate from five feet in five seconds. Die-cuts in sleeves of Heinz condiments multipacks enable plastic bottles to show through, immediately telling consumers just what they are buying.

Pw 10177 Ppc Logo

Menasha Packaging produces the sleeves, and the packaging is a 2006 Paperboard Packaging Council award winner.

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