Data That Delivers: Using the Right Data at the Right Time

How “just enough” data—when gathered and used correctly—can drive immediate improvements, even in plants without big digital investments.

Most plants can start making better decisions with what they already have—or by adding one or two low-cost elements.
Most plants can start making better decisions with what they already have—or by adding one or two low-cost elements.
KL 1981 / Adobe Stock

(Read Part 1 of the series; read Part 2 of the series; read Part 3 of the series; read Part 4 of the series; read Part 6 of the series)

The fallacy of more

“Data-driven” has become such an overused buzzword that it’s lost all meaning. We install sensors, connect systems, and collect vast quantities of information but often struggle to translate that data into real, day-to-day decisions.

Why?

Because more data isn’t the answer. Better data is.

Many plants today are drowning in data but starving for insight. Dashboards overflow, alarms chirp, and reports are generated by the dozen. But operations leaders still make decisions based on gut feel and anecdotal input because the data they need either isn’t there or isn’t trustworthy.

The truth is, the right data at the right time often beats more data every time. Smart data use isn’t about having the biggest system—it’s about having a mindset that prioritizes relevance, actionability, and consistency. And in today’s climate of tighter budgets and leaner teams, that mindset is more valuable than ever.

Dr. Bryan Griffen is the President of Griffen Executive Solutions LLC. He was previously Senior Director of Industry Services for PMMI: The Association for Packaging and Processing Technologies, and he held a number of roles for Nestlé during his many years there.Dr. Bryan Griffen is the President of Griffen Executive Solutions LLC. He was previously Senior Director of Industry Services for PMMI: The Association for Packaging and Processing Technologies, and he held a number of roles for Nestlé during his many years there.Griffen Executive SolutionsReal-world results: what targeted data can deliver

Let’s take a step out of theory and into the real world.

At one dairy processing plant I worked with, changeovers were taking on average 20 minutes longer than the scheduled time. Operators blamed upstream delays; maintenance blamed poor planning; supervisors simply padded the schedule. It wasn’t until the plant began tracking a single metric—idle conveyor time during changeover windows—that the team discovered the real issue: Operators were waiting for last-minute recipe confirmation from QA.

No new sensors. No AI. Just a timer, a clipboard, and someone asking the right question.

That one data point sparked a small change in pre-shift communication and shaved 20 minutes off every changeover, adding hours of uptime each week.

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