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Hostess Brands to buy Voortman

Will provide entry into wafer and sugar-free cookie categories

Hostess Brands Logo 2

Hostess Brands, Inc. has entered into an agreement with Swander Pace Capital to acquire Voortman Cookies Limited, a leading North American manufacturer of premium, branded wafers, as well as sugar-free and specialty cookies, for approximately $320 million. Under the terms of the transaction, which is expected to close in early January 2020, Voortman will become a wholly owned subsidiary of Hostess.

INTRODUCING! The Latest Trends for Food Products at PACK EXPO Southeast
The exciting new PACK EXPO Southeast 2025 unites all vertical markets in one dynamic hub, generating more innovative answers to food packaging and processing challenges. Don’t miss this extraordinary opportunity for your business!
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INTRODUCING! The Latest Trends for Food Products at PACK EXPO Southeast