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Balancing Production Optimization in a Changing World

An explosion in SKUs, workforce challenges, and increasingly complex supply chains require food and beverage makers to turn to technologies such as advanced data analytics, flexible conveyors, and augmented and virtual reality to improve efficiencies.

virtual reality
To simulate on-the-job experience, workers can access activities through virtual environments.
Photo courtesy of Honeywell.

A growing global trend around healthier living not only has nutritious foods becoming more popular, but also has consumers demanding cleaner labeling and more sustainable packaging.

“Plant-based ingredients are on the rise. We’re looking for more functional foods that can help us be healthier and help us have better diets,” says Donna Ritson, president of DDR Communications. “We also want consciously sourced and ethically produced foods.”

Add all of these demands to the growing set of trends that has food and beverage producers scrambling to fulfill the ever-fickle needs of consumers. They still want convenience. A trend toward single-serve packaging continues. The supply chain continues to evolve toward e-commerce and food delivery services. But the latest developments are driving even more demands, according to Ritson, who recently presented a look into a new industry report from PMMI Business Intelligence, 2019 Trends and Advances in Food Packaging and Processing. Download the report at https://bit.ly/30vI8Cd.

Companies are under pressure from these changing consumer trends. “What we’ve seen in the past years is this explosion in SKUs,” says Steve Mulder, in charge of consumer packaged goods (CPG) industry business development at Rockwell Automation. “The consumer base is more diverse in terms of what they want, how they want it, where they want it.”

With all the varying demands from consumers, SKU activity continues to increase at food manufacturers.With all the varying demands from consumers, SKU activity continues to increase at food manufacturers.Chart courtesy of PMMI Business Intelligence, 2019 Trends and Advances in Food Packaging and Processing. Download the report at https://bit.ly/30vI8Cd.


“The SKU proliferation is real,” Ritson also notes. “Long runs are a thing of the past due to increasing SKUs. As consumers, we want flavor choice, smaller pack counts, different packaging configurations—these are all driving an increase in SKUs.”

Flexibility is essential

There is a need for machine builders to provide systems that are easy to change over from one package size to another or from one packaging material to another, Ritson emphasizes, to react to these changes happening in retail. “It needs to be quick and efficient and keep that line running,” she says. 

Manufacturers used to change a line once every day and a half. Now they’re facing six changeovers a day, Mulder says. “OEE (overall equipment effectiveness) went from the 90s to the 60s,” he adds. “Six changeovers a day doesn’t work anymore.” 

Machines need to be flexible and redeployable—not only able to handle a broad range of package sizes, but also modular enough so that, if a product fails, a manufacturer is not looking at an unused asset. End users need to know that they’re being as flexible as possible to react to changing market needs, Mulder says. “What do they do with those assets if they don’t need them anymore?” he asks. “The more flexible they are, the better their chance of reusing that equipment.”

Robots are helping with that flexibility, Mulder adds. “They’re creating a more flexible machine,” he says. “We’re looking at how to help OEMs (original equipment manufacturers) understand the power of taking fixed automation and using a delta robot instead for more flexibility. You can have a new size or a new package, and you don’t have to throw the machine away.”

Flexible conveyors

Flexibility is also coming in the form of material handling systems with more independent stations so that they’re not so tied down to traditional bottleneck issues, and they can also adapt quickly to changing needs.

Rockwell’s iTrak intelligent track and MagneMotion systems allow for independent control of multiple movers on straight or curvilinear paths. OEMs are able to use both continuous and intermittent motion in the same machine, Mulder explains, so that they’re not pitch-dependent.

Likewise, B&R has its AcoposTrak, in which parts and products are transported flexibly from one processing station to another on independently controlled shuttles. The smarter motion of these systems maximizes availability of the line, provides faster changeovers, and improves overall equipment effectiveness.

filling machineThe eXtended Transport System (XTS) enables new design concepts for food and beverage applications, such as filling bottles in groups and capping individually in the same system.Photo courtesy of Beckhoff Automation.Beckhoff Automation designed its eXtended Transport System (XTS) specifically with flexibility in mind. The focus is on higher production efficiencies and a smaller footprint. The material handling system incorporates all the advantages of both rotary and linear motion to provide asynchronous motion between stations, notes Jeff Johnson, mechatronics product manager for Beckhoff.

The company’s eye was originally on the packaging sector, where the XTS technology could be useful in high-speed continuous-flow applications. But now it’s being used in more than 1,200 applications worldwide across a range of industries.

To explain the benefits of the motion system, Johnson describes a typical filling machine with traditional rotary cables, where everything is evenly spaced and gets indexed at the same time. Because the filling process takes the longest, it dictates the speed of the whole line. “With the XTS, now we can index the bottles to the fill station. Now you can double up, have four filling stations at a time. At the same time, you can process bottles, cap, stage for packaging—simply doubling up on that fill station,” he explains. “From input to output, it looks like continuous flow.” The redesigned filler has a 30-50% reduction in footprint, more efficiency, and a higher production rate.

In another example, AMP Automation is using Beckhoff’s transport technology to accommodate different pack counts and lengths on the fly. “The product comes in randomly, but now you need to space it evenly for the flow wrapper or downstream processes,” Johnson says. “It can register the product coming in, grab it off the conveyor, and now speed up or slow down as needed.” A big advantage of that, he adds, is that machine changeover can be done on the fly, in theory enabling a lot size of one.

XPlanar is another motion technology from Beckhoff that’s in the early stages of development, with starter kits out to customers in Europe. It uses levitating movers to provide free motion across a base of tiles. The big advantage here, Johnson explains, is that stations now have completely free motion over the tiles.

With free-floating movers, there’s also no wear and no contaminants, making it suited for food applications and washdown environments and particularly suited to those ever-changing demands. “Maybe I have four or five ingredients, but they’re put in randomly,” Johnson says. “I can bypass a station if I don’t need that particular ingredient. The mover can jump out, pass that station, and move on to the next location. I don’t have to sit and wait for a station I’m not going to use.”

machine improvements chartMore flexible machines with faster changeover capabilities top the list (by a considerable margin) of desired machine improvements for food manufacturing.Chart courtesy of PMMI Business Intelligence, 2019 Trends and Advances in Food Packaging and Processing. Download the report at https://bit.ly/30vI8Cd.

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