New challenges in the food and beverage industry are putting pressure on manufacturers to evolve operations. Specifically, they need ways to respond faster to changing consumer demands, cost pressures, quality control, and global and regional regulatory compliance.
For Feihe Dairy Co., Ltd., founded in 1962 as one of the earliest milk producers in China and now a domestic leader of milk powder formula for infants, the growth of the Chinese market and increased global competition has prompted the manufacturer to upgrade to a modern digital architecture that will provide transparency and agility within production and across the supply chain. To do that, the company is enlisting the help of Siemens PLM Software.
“Siemens PLM Software has a forward-looking strategy and global experience that best supports our goals and vision, as well as those of the entire Chinese dairy industry,” says Feng Hailong, CIO of Feihe Dairy Group. “We trust Siemens PLM Software to help us overcome the challenges in the journey to digital transformation.”
Siemens PLM’s end-to-end strategy includes the ability to integrate multiple aspects and systems to fully support the transformation to digitalization, including enterprise resource planning, product lifecycle management (PLM), MES and automation. In addition, the embedded quality and advanced planning and scheduling (APS) functionality of the Siemens’ offering are important to Feihe Dairy.
Specifically, the Siemens platform can create comprehensive and precise digital models of products and production operations as a means to manage the complexity and simulate the performance of smart products and smart production operations. This helps manage data and processes within the value chain to maintain a high level of quality. It also helps to streamline and digitalize business processes within the group, which can improve efficiency in production chains.
With this integrated solution, the manual process and paper files will be replaced by an automated process and digital files, which can enhance efficiency within Feihe Dairy. Meanwhile, customers can also access the information about products and orders in the process and system so that product information can be truly traceable. This can help drive Feihe Dairy’s business model toward make-to-order (MTO) and gain great competitive advantages on the market. Feihe Dairy plans to first implement these solutions in its plant in Kedong.
“We are honored to be selected by and work with Feihe Dairy in their digital transformation,” says Leo Liang, senior vice president and managing director of Siemens PLM Software for Greater China. “Feihe Dairy is a leading brand in the industry and the nation, and the dairy industry is a key aspect of people’s wellness. Siemens PLM Software is committed to helping not only Feihe Dairy but the whole Chinese dairy industry to upgrade and transform.”
