Vancouver-based wellness brand offers whey and protein powders with sustainably sourced ingredients. These premium products are certified by Informed Sport.com, an anti-doping testing and certification program for athletes.
Natreve display stand at Natural Products Expo in Baltimore.
Jim Chrzan
Company: ArboryPharm Foods, LTD.
Brand: Natreve Whey and Protein Powders
Located: Vancouver, BC Canada
Full-time employees: 4
Owner: Roland Radu
Market: Global
Distribution: Launched this past September, Sold through Natreve.com, Amazon, London Drugs, Fresh Street Market, IGA, Quality Foods, bodybuilding.com, etc.
Unique Selling Proposition: Non-GMO, gluten-free, 100% organic, including collagen and pro-biotics.
Packaging Journey: First ever certified plastic neutral wellness company through a partnership with https://plasticbank.com/. Natreve is committed to reduce plastic from oceans and create value to impoverished countries through economic solutions.
Natreve teamed up with Los Angeles Lakers' Danny Green for his endorsement. From an October Forbes article: “We were really happy to see how involved Danny wanted to be within our social initiatives and plastic reduction,” Natreve CEO Roland Radu said. “He represents everything we would want in not only an athlete, but also ourselves.”
Natreve had a lot to communicate to the Natural Products Expo audience in Baltimore. An alliance with Plastic Bank makes this the first wellness product certified plastic neutral.Jim Chrzan
Break out of the ordinary: see what’s new in food packaging & processing
At PACK EXPO Las Vegas you’ll see machinery in action and new tech from 2,300 suppliers, collaborate with experts and explore transformative solutions. Join us this September to experience a breakthrough in food packaging and processing.
Welcome to the inaugural Packaging World/ProFood World Innovations Report on liquid food packaging, drawn from nearly 300 PACK EXPO International booth visits (Chicago, Nov. 3–6, 2024). Our editors highlight the most groundbreaking equipment and materials—supported by video demos—that promise to transform how liquid foods are processed, packaged, and delivered.