LAST CHANCE TO SAVE! New Trends for Food at PACK EXPO Southeast
Discover all the latest packaging & processing solutions for food products at the all-new PACK EXPO Southeast in Atlanta, GA, March 10-12, 2025
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First PET, pasteurizable

In England, Coors Brewing Co. has launched Reef, a vodka-based fruit drink, in a three-layer plastic barrier bottle that’s fully pasteurizable.

Pw 16138 Coors

Made of KoSa (Houston, TX) PET resin specially designed to withstand pasteurization temperatures, the bottle is believed to be the first commercially successful pasteurizable PET bottle. The 330-mL (11.15-oz) bottle weighs 32.5 g and is coinjection stretch/blow molded by UK Petplas Packaging, a division of Pechiney Plastic Packaging (Chicago, IL).

“The bottle doesn’t distort when heated,” says David Wiggins, head of packaging at Golden, CO-based Coors. “Now that we can provide our product in plastic bottles, we can introduce our beverages to venues where glass can be a problem.”

LAST CHANCE TO SAVE! New Trends for Food at PACK EXPO Southeast
The exciting new PACK EXPO Southeast 2025 unites all vertical markets in one dynamic hub, generating more innovative answers to food packaging and processing challenges. Don’t miss this extraordinary opportunity for your business!
REGISTER ASAP FOR $30!
LAST CHANCE TO SAVE! New Trends for Food at PACK EXPO Southeast