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Redesign brings recognition

The new look of Fleischmann's® Margarine clearly has some marketing appeal. Less apparent is how the Parsip-pany, NJ-based Fleischmann Co.'s switch to Scotch-ban FC-807 from 3M (St.

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Paul, MN) eliminated an aluminum foil layer and over 45 tons of packaging. The package won the silver award in the paperboard category at the 1995 Scotchban Innovation Awards, recently held in Minneapolis. "The box's combined source reduction and enhanced graphics were impressive," said one judge. Reynolds Metals (Richmond, VA) supplies the 12 pt SBS, coated with FC-807 on back. It's gravure-printed in five colors. The Fleisch- mann's package, like the other Scotchban award winners, was selected for its benefits to the environment and its innovative approach to packaging.

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Researched List: Engineering Services Firms
Dairy Food & Beverage Innovations Report
Discover cutting-edge packaging and processing solutions in the inaugural Packaging World/ProFood World Innovations Report. From high-speed filling machines to mono-material lids, see how the latest advancements from PACK EXPO International 2024 are driving safety, sustainability, and extended shelf life—shaping the future of dairy food and beverage packaging.
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Dairy Food & Beverage Innovations Report