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Redesign brings recognition

The new look of Fleischmann's® Margarine clearly has some marketing appeal. Less apparent is how the Parsip-pany, NJ-based Fleischmann Co.'s switch to Scotch-ban FC-807 from 3M (St.

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Paul, MN) eliminated an aluminum foil layer and over 45 tons of packaging. The package won the silver award in the paperboard category at the 1995 Scotchban Innovation Awards, recently held in Minneapolis. "The box's combined source reduction and enhanced graphics were impressive," said one judge. Reynolds Metals (Richmond, VA) supplies the 12 pt SBS, coated with FC-807 on back. It's gravure-printed in five colors. The Fleisch- mann's package, like the other Scotchban award winners, was selected for its benefits to the environment and its innovative approach to packaging.

Proteins Innovations Report
Discover cutting-edge protein packaging innovations from PACK EXPO International 2024! Our editorial team spotlights hygienic equipment and materials designed for the demanding protein sector. From IP66-rated washdown systems and all-servo chub packaging to advanced auto-bagging technology and compostable trays replacing EPS, this report reveals how manufacturers are addressing clean, safe design while improving efficiency.
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Proteins Innovations Report
Break out of the ordinary: see what’s new in food packaging & processing
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Break out of the ordinary: see what’s new in food packaging & processing