Starbucks is trialing its fiber-based cold cups in the U.K. to ensure the new material can offer the same performance as existing solutions.
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These and other bio-based and compostable packaging examples featured in ThePackHub's Innovation Zone underscore the high level of research and investment directed toward such solutions. While many of these innovations are still being tested and refined, they represent significant strides toward reducing plastic waste and advancing the use of renewable, compostable materials in mainstream packaging applications.
Starbucks Tests Compostable Fiber-Based Cups for Cold Beverages
Starbucks, in partnership with Finnish packaging specialist Huhtamaki, is trialling compostable fiber-based cold cups as part of its efforts to transition to more sustainable packaging solutions. The trial is being conducted across selected Starbucks stores in the U.K., with the cups being designed specifically for cold beverages. These single-use cups are made from fiber-based materials and feature a compostable barrier coating, offering an alternative to the conventional plastic-lined paper cups commonly used in the food service industry. The challenge with compostable cold cups typically lies in maintaining structural integrity and preventing leakage or condensation. This trial aims to ensure the new material can perform at the same level as existing solutions. These cups are designed to be industrially compostable, which means they can be processed at specialised facilities that break them down into compost under specific conditions, helping to reduce landfill waste. The innovation reflects a growing trend among major global brands to explore compostable packaging as a means of reducing environmental impact.
Mycelium Packaging Designed for CBD Skincare Brand 4 RE Creates Stone-Like Aesthetic
A Ukrainian designer has created a unique stone-shaped packaging concept using mycelium, aimed at the CBD skincare industry. The packaging, designed for the brand 4 RE, is intended to mirror the natural aesthetic of the product inside, which is a stone-shaped skincare item made with CBD and other organic ingredients. Mycelium, the root structure of fungi, is being recognized for its potential in sustainable packaging due to its biodegradability, lightweight properties, and ability to be molded into various shapes. In this instance, the mycelium packaging serves not only as a protective shell but also aligns with the brand’s aspiration for a nature-inspired design. This design underscores the growing trend of incorporating natural and sustainable materials into packaging, especially in sectors like health and beauty, where the packaging plays a significant role in brand identity. The designer’s approach also reflects an effort to reduce plastic waste and promote circular economy practices, as mycelium decomposes naturally without leaving harmful residues. The stone-shaped design is both visually striking and functional, offering protection while enhancing the product’s appeal on the shelf.
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