Johnny Walker thinks globally but markets locally...
Fascinating look at a global marketing strategy that calls for a local JOHNNY WALKER message in four distinct target markets of Chinese society - broken up by age, sex, income and geographic location.Source: The Australian
Nov 30, 2006
Construction strategies for volatile F&B markets
See how leading manufacturers are fast-tracking projects despite economic uncertainty. Get proven tactics for overcoming tariffs, labor shortages, and rising costs.
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List: Digitalization Companies From PACK EXPO
Looking for CPG-focused digital transformation solutions? Download our editor-curated list from PACK EXPO featuring top companies offering warehouse management, ERP, digital twin, and MES software with supply chain visibility and analytics capabilities—all tailored specifically for CPG operations.
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