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Rovema GmbH launches North American subsidiary

Rovema GmbH, Germany-based provider of packaging machinery for the food industry including the bakery, confectionary, snack and frozen foods sectors, has announced the cessation of its ongoing partnership with Rovema Packaging Machines L.P. and the opening of a 27,000-sq-ft facility in Norcross, GA; food equipment packaging veteran John Panaseny apponted as first CEO of Rovema North America.

The space will serve as headquarters for a new entity, Rovema North America, which will operate as a wholly-owned subsidiary of the German parent company, thereby reuniting the parent company with its North American business unit.

Rovema GmbH manufacturers equipment for dosing, vertical form-fill-seal (FFS) pouching, cartoning, and final packaging operations.

Though Rovema North America will initially focus on sales and service, it is planned that the plant will eventually be utilized for engineering and manufacturing as well. Food packaging equipment veteran John Panaseny has been tapped as Rovema North America’s first CEO.

“We appreciate the relationship we have had with Klaus Kraemer and Charlotte Koellner, but this completes our goal to become a unified worldwide organization,” said Thomas Becker, Managing Partner of ROVEMA GmbH. “In recent years, it has been our goal to reunite our North American operations with our headquarters and technology center in Fernwald, Germany. We believe the change in ownership in North America will benefit our customers by better leveraging our strong technological developments, global business insights and stable financial structure.”

Regarding Panaseny’s new role, Becker said “We at Rovema are very pleased to have John join our team and believe he will be a strong contributor to the growth of the reunited Rovema North America business. He has a proven history of growing businesses through a combination of strong customer focus and solid business management.”

Panaseny says “Our success is truly tied to our customers’ success, and ROVEMA has a long tradition of partnering with its customers to help them succeed in their respective markets with superior equipment designs and new package developments. I look forward to leading the North American business as we continue to build on the accomplishments of the last 50 years of ROVEMA market leadership.”

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