Caraway Tea Company, a private-label tea and supplement manufacturer, has announced a new process that it says infuses supplement powders directly into a tea leaf. The intent is to create high-performance blends that deliver the potency of supplements with tea.
The company says that its proprietary blending method allows bioactive powders—such as collagen, ashwagandha, or mushroom extracts—to bond naturally to the leaf surface. This not only improves ingredient stability and flavor but also enhances nutrient absorption, making each cup more effective.
"We're merging the best of both worlds: the science of supplements and the tradition of tea," says Michael Caraway, COO of Caraway Tea Company. "Our new infusion method allows brands to create teas that truly perform—helping consumers experience real, functional benefits in every sip."
The process enables brands to develop purpose-driven blends such as:
- Energy + Focus Matcha with L-theanine and Vitamin B12
- Glow & Radiance White Tea with Collagen and Biotin
- Immunity Herbal Blend featuring Astragalus and Vitamin C
The company says that unlike traditional powdered drink mixes, these infused teas "maintain smooth texture, natural flavor, and shelf stability—ideal for both retail and private-label partners looking to stand out in the rapidly expanding wellness market."
