Beyond Meat, Inc. announced its foray into the beverage industry with Beyond Immerse, a drink that combines plant protein, fiber, antioxidants, and electrolytes. The line will debut in three flavors: Peach Mango, Lemon Lime, and Orange Tangerine. Beyond Immerse will be available for a limited time exclusively on Beyond Test Kitchen.
“With Beyond Immerse, we are bringing our pioneering expertise in unlocking the power of plants to a functional beverage line,” says Ethan Brown, Founder and CEO of Beyond Meat. “Our intent is simple: immerse the consumer in the remarkable nutrition of plants—from protein to fiber, with the addition of antioxidants and electrolytes—all in a single refreshing and satisfying 12 fl oz drink. Beyond Immerse has been specially and carefully designed to provide nutrients that are critical to muscle health, gut health, and immune function, so that whatever the goal is, consumers can Go Beyond.”
Beyond Immerse Highlights:
- Features plant-based ingredients like protein from peas and fiber from tapioca
- Available in three flavors: Peach Mango, Lemon Lime, and Orange Tangerine
- Each flavor will come in two protein options:
- 10g protein/7g fiber/60 calories
- 20g protein/7g fiber/100 calories
- 7g of fiber per serving
- Made with electrolytes
- No GMOs or sugar alcohols
