Explore PACK EXPO insights here
Discover a taste of the PACK EXPO highlights, live from the show floor!

Glass bottles shine for Coca-Cola Servicios

The Peruvian bottler selects glass to launch a single-serve beverage. Glass represents about 60% of the company’s business thanks to consumer familiarity and price point advantages in certain sizes.

Pw 10931 Inca Kola 2

When Coca-Cola Servicios de Perú (CCSP) launched a 350-mL carbonated soft drink last March, its goal was to better serve consumer demand. CCSP selected a one-way glass bottle for the market introduction.

In the United States, plastic bottles and aluminum cans dominate carbonated soft drink packaging. But in Perú, South America, glass is a popular container. So much so that CCSP markets about 60% of its beverages in one-way or returnable glass bottles. The remaining 40% are in PET.

“Glass bottles are very common in Perú,” explains Alberto Velasco, CCSP senior brand manager. “They allow Coca-Cola to deliver higher quality at affordable prices.” How? “Glass extends the shelf life of our products, eliminating gas (CO2) loss, and maintaining product temperatures for a longer time when removed from the refrigerator.”

When comparing the economics of glass vs plastic, Velasco points out, PET prices depend on oil prices.

Glass bottles used by CCSP are manufactured via a blow-and-blow process by O-I in Perú. O-I has supplied CCSP with glass bottles since 1993, when it bought another glass manufacturer, says Velasco.

Carl Rooth, sales and marketing manager for O-I in Perú, says O-I purchased a Lima company at that time to enter the Peruvian market.

List: Digitalization Companies From PACK EXPO
Looking for CPG-focused digital transformation solutions? Download our editor-curated list from PACK EXPO featuring top companies offering warehouse management, ERP, digital twin, and MES software with supply chain visibility and analytics capabilities—all tailored specifically for CPG operations.
Download Now
List: Digitalization Companies From PACK EXPO
Construction strategies for volatile F&B markets
See how leading manufacturers are fast-tracking projects despite economic uncertainty. Get proven tactics for overcoming tariffs, labor shortages, and rising costs.
Read More
Construction strategies for volatile F&B markets