Discover your next big idea in food packaging & processing this Sept.
Experience a breakthrough in food packaging & processing—explore solutions from 2,300 suppliers spanning all industries at PACK EXPO Las Vegas.
Register Now

Shiseido Moves to Forefront of Cosmetics Packaging with XTS

Machine builder Unista uses linear transport system to provide the basis for compact and flexible packaging system with minimized changeover times

Beckhoff Unista Shiseido France 2019 01

End customers in the cosmetics industry require their suppliers to provide them with packaging systems that feature maximum adaptability and flexibility. After all, the market demands ever-evolving changes in product presentation and packaging. To meet the needs of cosmetics company Shiseido, equipment manufacturer Unista developed a solution based on the eXtended Transport System (XTS) from Beckhoff Automation as well as other automation components and software from the technology supplier.

Shiseido is a Japanese maker of high-end cosmetics with an international presence. Its European headquarters and two manufacturing plants have been based in France for 30 years. Machine builder Unista, located in the Nantes region near the western coast of France, was selected by Shiseido to develop and build two packaging machines. Since Shiseido uses containers in many sizes and shapes for its diverse portfolio of products in the luxury segment, the equipment had to deliver a maximum of flexibility.

Unista has produced packaging lines for 10 years and specializes in robot-supported equipment. The machine model developed for Shiseido supports many different container types and lot sizes while keeping changeover times to a minimum.

Beckhoff Unista Shiseido France 2019 03

Keyword: Flexibility

Unista’s goal was to meet the demand for flexibility without compromising the engineering, motion controls, and production process, according to Anthony Forget, managing director of Unista France. “To accommodate the broad product portfolio of Shiseido, we needed an extremely flexible machine.”

List: Digitalization Companies From PACK EXPO
Looking for CPG-focused digital transformation solutions? Download our editor-curated list from PACK EXPO featuring top companies offering warehouse management, ERP, digital twin, and MES software with supply chain visibility and analytics capabilities—all tailored specifically for CPG operations.
Download Now
List: Digitalization Companies From PACK EXPO
Liquid Foods Innovations Report
Welcome to the inaugural Packaging World/ProFood World Innovations Report on liquid food packaging, drawn from nearly 300 PACK EXPO International booth visits (Chicago, Nov. 3–6, 2024). Our editors highlight the most groundbreaking equipment and materials—supported by video demos—that promise to transform how liquid foods are processed, packaged, and delivered.
Learn More
Liquid Foods Innovations Report