Food & beverage industry research study focuses on brand protection

With food safety regulations increasing and counterfeiting on the rise, food and beverage companies seek new solutions to protect their brands.

The Brand Protection and Product Traceability infographic, produced by PMMI
The Brand Protection and Product Traceability infographic, produced by PMMI

With the onset of the Food Safety Modernization Act (FSMA), the rising cost of recalls and the increase in counterfeit products, food and beverage processors seek brand protection solutions. The Brand Protection and Product Traceability Infographic, produced by PMMI, The Association for Packaging and Processing Technologies, provides a visual snapshot of the issues facing processors around this critical issues and some potential solutions.

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