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How End-Users and OEMs Can Avoid Vertical Startup Dips

Packaging and processing end-users and original equipment manufacturers note 12 strategies each to avoid performance dips in vertical startups.

End users and OEMs developed useful strategies on both sides in a joint collaboration.
End users and OEMs developed useful strategies on both sides in a joint collaboration.
PMMI Business Intelligence: 2025 Performance Optimization: Insights for Packaging Line Readiness

Collaboration between end-users and OEMs is key to driving successful vertical startups. Moreover, the two groups must work together to combat performance dips that occur post-startup, and they came together to outline feasible, front-end ways to be prepared for slumps.

That’s according to PMMI Business Intelligence’s “Performance Optimization: Insights for Packaging Line Readiness,” a report that brings together key issues, industry insights, and recommendations from roundtable discussions and panels featured at the 2025 Top to Top Summit from February 23–25. The summit serves as a platform for OEMs and CPGs to exchange perspectives, address shared challenges, and collaborate on practical solutions.

Most participants were from the food industry (61%), with other sectors, such as pharmaceuticals, representing 7% of participation.

When asked about how end users can best ready themselves to avoid dips, respondents agreed on 12 strategies.

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