Sweden's Supreme Court upheld an appeal court's decision barring
Budejovicky Budvar NP from using "Budweiser Budvar" on its labels,
packaging and advertising. The court battle started in 1999 when
U.S.-based Anheuser-Busch registered "Budweiser" name in Sweden. The
brewers have battled in about 50 countries since takeover talks failed
in the 1990s.
Budweiser wins right to name in Sweden
Anheuser-Busch has won the exclusive right to use the "Budweiser" name in Sweden, defeating a Czech competitor's attempt to label its beer bottles with the name.
May 31, 2007
See What’s Possible in Food Manufacturing at PACK EXPO International
Explore new machinery & materials from 2,600 exhibitors. Gain insights from 150+ free educational sessions. Find solutions to enhance quality & protect your brand at North America’s largest packaging & processing event for food, beverage & beyond.
Text (32 characters max) REGISTER NOW & SAVE
Hot fill to aseptic: what changed at PACK EXPO
Filling speeds, seal integrity, contamination control — our editors found the liquid foods innovations that matter. See what's new and get ahead of the competition. Download your free report now.
FREE DOWNLOAD
Downloads
