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‘Fresh, never frozen’ trend puts pressure on the cold supply chain

The growing demand for fresh products emphasizes the need for quality control at every step, and chilling technology is a key part of improvement.

Messer’s proprietary injector for bottom-injection mixer chilling seals against the inside wall of the mixer. It is hygienically designed to prevent the entrapment of food particles in nozzle orifices.
Messer’s proprietary injector for bottom-injection mixer chilling seals against the inside wall of the mixer. It is hygienically designed to prevent the entrapment of food particles in nozzle orifices.

America’s quick-service restaurants continue to roll out advertising that rings the bell for consumers hungry for “fresh” and “never frozen” products, according to Erik Fihlman, food industry program manager at Messer LLC. “While consumers think in terms of healthier eating and quality, meat and poultry processors have specific regulatory definitions which have implications across the cold chain,” he states.

In general, meat and poultry products, whether fresh or ultimately frozen, must be maintained below 40° F at all times. Frozen food products might be processed down to a wide range of temperatures, but for “fresh” and “never frozen” products the control window is very narrow – within about 11° F for red meat, and within about 14° F for fresh poultry, according to Fihlman.

“Specifically, per the USDA/FSIS claim guidance, to use the term ‘never frozen’, red meat products must never be frozen, and for processed or unprocessed poultry products the internal temperature must never be below 0° F,” states Fihlman. “In addition, for poultry products to use the term ‘fresh’, the internal temperature can never be below 26° F,” he explains.*

New cryogenic chilling technology, such as Combo Bin Chilling and Mixer Chilling can make a difference as part of a processor’s overall quality and food safety efforts, according to Messer.

Combo Bin Chilling

To rapidly lower the temperature of raw meat and poultry for bulk shipment, whole muscle and cut meats are loaded into combo bins which are typically covered with dry ice or carbon dioxide (CO2) snow. To further speed equilibration, new automated chillers can gently and evenly layer the CO2 snow as cut products are simultaneously loaded into the combo bin. This not only speeds loading, Fuhlman states, but creates more rapid equilibration and avoids “hot spots” and frozen clumps while reducing purge. As an added benefit, this automated process eliminates labor for shoveling pellets.

INTRODUCING! The Latest Trends for Food Products at PACK EXPO Southeast
The exciting new PACK EXPO Southeast 2025 unites all vertical markets in one dynamic hub, generating more innovative answers to food packaging and processing challenges. Don’t miss this extraordinary opportunity for your business!
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INTRODUCING! The Latest Trends for Food Products at PACK EXPO Southeast