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Focusing on critical issues in food processing, ProFood Tech show debuts in April

Three of the industry’s leading organizations join forces to create a new show for food and beverage processing innovations.

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A new event that focuses on processing technologies serving the food and beverage industry, ProFood Tech, will make its debut April 4-6, 2017, at McCormick Place, in Chicago.

The event is powered by PMMI, The Association for Packaging and Processing Technologies; Koelnmesse; and the International Dairy Foods Association (IDFA).

PMMI is the owner and producer of the PACK EXPO portfolio of trade shows and represents North American manufacturers of equipment, components and materials for processing and packaging. Koelnmesse organizes trade shows for the food and beverage industries, such as Anuga and Anuga Food Tec in Cologne, Germany. IDFA is North America’s largest dairy association, representing more than 85 percent of all North American manufacturing of dairy products.

“In assessing the current trade show landscape, we saw there was a need for a dedicated event that brings buyers together with leading world-wide manufacturers in the food and beverage industry,” says Charles D. Yuska, president and CEO of PMMI. “ProFood Tech provides a venue to share the latest innovations and crossover technologies from multiple vertical markets within the food and beverage industry and will be that one-stop-shop featuring exhibits from both large companies that serve several customer segments and smaller niche companies with focus on more specific needs.”

Exponential changes in technology are making it hard for food and beverage companies to keep up. ProFood Tech will provide a wide perspective on the food and beverage processing industry as a whole and feature cutting-edge solutions to the challenges the industry is facing every day on the plant floor.

“In a close dialogue with leading technology suppliers from around the globe, we aim to create a market platform in the United States that is tailored to the requirements of domestic and foreign exhibitors and visitors,” explains Gerald Böse, president and CEO of Koelnmesse.

“ProFood Tech,” Böse adds, “marks a further logical step in Koelnmesse’s strategy aimed at offering expert support to our customers in various target markets in our role as a global service provider.”

With an expansive show floor and educational programming led by IDFA, ProFood Tech will attract high-level buyers from every food and beverage sector.

“The opportunities for new ideas and breakthrough solutions are amazing when executives from related businesses come together to discuss, review and experience the innovations, products and services available today,” says Connie Tipton, president and CEO of IDFA. “IDFA is proud to partner with these trade show leaders and to continue our tradition of bringing industry suppliers, processors and manufacturers together so they can find profitable business solutions, discover new technologies and see the innovations that are abundant in our industry.”

With nine months until its debut, over 113,000 square feet of exhibit space is accounted for by more than 270 exhibiting companies. For example, GEA, BASF, Duravant, DuPont Nutrition & Health, Key Technology, Meyer Industries and Urschel Laboratories have signed on to participate.

In June, the ProFood Tech partners convened an advisory council at McCormick Place, made up of representatives from exhibiting companies Tetra Pak, Delkor, Krones, Chr. Hansen, Serac, Azo, Harpak and Deville Technologies. The purpose of the council is to guide the show producers in understanding the  critical trends in the industry, ensuring that ProFood Tech showcases innovations and crossover technologies that will best serve the food and beverage markets.

“There has been a crying need for a truly broad ranging food processing show for many years now,” says Charlie Harlfinger, CEO of Harpak-ULMA. “I am confident that the PMMI management team will turn this into a show the industry sorely needs.”

Carla Fantoni, vice president of communications for Tetra Pak, adds, “ProFood Tech has the potential to bring the industry together like never before, and we’re excited to be a part of it. We’re honored to be able to share our insights and support ProFood Tech in becoming a premier event that delivers value to our customers.”

ProFood Tech is a unique endeavor with the collaboration of three of the world’s leading industry organizations, all with ownership of this initiative. The new show will address issues facing food and beverage processing operations in the North American marketplace such as sustainability, improved operations and food safety.

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