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A New Season Begins for ProFood World

Launched in 2016, ProFood World continues its successful reign as the food industry’s fastest growing media brand. However, a change is brewing.

Joyce Fassl steps down as Editor-in-Chief at ProFood World.
Joyce Fassl steps down as Editor-in-Chief at ProFood World.

I am very pleased to announce that ProFood World’s (PFW) Executive Editor Aaron Hand will become the new editor in chief of ProFood World starting with the October 2021 issue. Aaron joined PMMI Media Group (PMG) in 2013 as a seasoned trade journalist. In his initial role at PMG, he was executive editor for Automation World, where he focused on the process industries. In 2019, he became editor at large for all PMG publications, covering manufacturing and automation as well as pandemic coverage that drew strong reader interest. Last fall, Aaron joined ProFood World full time as executive editor. With his vast level of pertinent editorial experience, Aaron is the perfect person to take over the helm of PFW.

But wait a minute! What’s going on with Joyce and her popular Joyce’s Voice e-newsletter? Rest assured, I am not going anywhere. This year, I am celebrating 35 years of continuous service to the food and beverage manufacturing industry as a leading journalist.  

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Kick off 2026 with Fresh Ideas for Foods. Register for PACK EXPO East!
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Kick off 2026 with Fresh Ideas for Foods. Register for PACK EXPO East!