Rise Baking Company is expanding its manufacturing footprint in Pleasant View, Utah, adding production capacity and consolidating operations as part of a broader effort to streamline its North American bakery network.
The Minneapolis-based manufacturer, whose portfolio includes brands such as Brill, South Coast Baking, Table Talk, Best Maid, Henry & Henry, and Bakestone Brothers, announced plans to expand its existing facility by approximately 115,000 sq ft, a move designed to improve operational efficiency while supporting growth across multiple product categories, including pies. The project will concentrate additional production at the Pleasant View site as the company aligns manufacturing capacity with demand.
The Pleasant View plant has operated for more than three decades and currently includes more than 142,000 sq ft of production and cold-storage space. The facility produces cookies and icings, including buttercreams, along with other bakery components supplied to in-store bakeries and foodservice operators.
According to company leadership, the expansion is intended to strengthen network efficiency and support long-term growth. By concentrating production in Utah, the company aims to improve manufacturing consistency and supply reliability for retail and foodservice customers.
Network consolidation accompanies expansion
As part of the footprint optimization strategy, Rise will close its Kent, Wash., facility in the coming months and shift production to other locations in its network. The company said the move follows an evaluation of how to best align production capacity with customer demand while improving operational efficiency.
Infrastructure and sustainability upgrades
The Pleasant View project will also include infrastructure improvements such as advanced wastewater management systems and energy-efficiency upgrades intended to reduce environmental impact and support long-term plant operations.
The expansion is expected to create about 170 new jobs in the Weber County area and is scheduled for completion later in 2026.
