When asked how unusual an endorsement from Coke is, a spokesman pointed to a more relaxed policy in the last 18 months. “Here, we are frankly endorsing this process,” says Rob Baskin of Coca-Cola. “We’ve tested it, we think it works, and we think it will be good for our system.”
What “it” is isn’t so clear. The name for the process stands for “shape making heat exchanger.” The tooling optimizes the transfer of heat from the preform or bottle into the mold. All told, Metallamics president, Dr. Robert McDonald, says nine factors contribute to the process with a potential for boosting cycle times from 10% to as much as 50%.
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