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French brings extensive experience after 25 years at specialty chemicals company, Johnson Matthey, where she held a variety of senior leadership, commercial, operation and technical roles, and her most recent role leading operations at AIM listed company, Titon, across the UK, Europe, the U.S., and South Korea.
French will spearhead Xampla as the business scales up operations and partnerships with leading brands and manufacturers.
Last month, Xampla launched Morro after consumer insights revealed that more than half of the UK public see plastic as a ‘material of the ‘past’ and three quarters would prefer their products in natural sustainable packaging rather than plastic.
Alexandra French, CEO of Xampla said: "I am really excited to be joining such an inspiring company, with a compelling mission, groundbreaking technology, a fabulous team and company values that are completely aligned with my own.
“As a business leader and CEO, I have a track record of delivering results and I look forward to bringing my leadership experience to Xampla.
Pete Hutton, Chairman of Xampla, said: “Since making our first hire in 2020, Xampla has grown exponentially. From launching our breakthrough material to market, to working with household brands including Gousto and Britvic, the business has continued to grow from strength to strength.
“With the launch of Morro, we are now looking forward to the future and announcing further partnerships and product developments with the world’s biggest brands. We have an exciting next chapter ahead, with Alexandra at the helm.”
